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Russia: AliExpress open first 'offline' store in Leningradsky station02:28

Russia: AliExpress open first 'offline' store in Leningradsky station

Russian Federation, Moscow
September 20, 2016 at 15:57 GMT -00:00 · Published

E-commerce giants AliExpress opened their very first 'offline' store in Moscow’s Leningradsky train station on Tuesday. The store was created after close co-operation between AliExpress and Russian Railways.

Mark Zavadskiy, the head of AliExpress Russia, said that, just like online, the products in the ‘offline’ store vary wildly, "We are representing over 40 Chinese brands and almost 400 goods, in many varied categories - from electronics, gyro scooters to clothes and jewellery."

Russian Railways Stations Executive Kirill Sokolov said the store is part of a broader effort to integrate lifestyles into public transport networks. He said, "In the past, railway stations were merely transport hubs; now we are trying to turn stations into multifunctional places, integrated into urban life.

Therefore we are adding services like AliExpress, our experience shows that this activity attracts new passengers and gives us a different chance to evolve."

AliExpress is part of the Alibaba Group, which in 2016 surpassed Walmart as the world’s biggest retailer according to the US Securities and Exchange Commission.

Russia: AliExpress open first 'offline' store in Leningradsky station02:28
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E-commerce giants AliExpress opened their very first 'offline' store in Moscow’s Leningradsky train station on Tuesday. The store was created after close co-operation between AliExpress and Russian Railways.

Mark Zavadskiy, the head of AliExpress Russia, said that, just like online, the products in the ‘offline’ store vary wildly, "We are representing over 40 Chinese brands and almost 400 goods, in many varied categories - from electronics, gyro scooters to clothes and jewellery."

Russian Railways Stations Executive Kirill Sokolov said the store is part of a broader effort to integrate lifestyles into public transport networks. He said, "In the past, railway stations were merely transport hubs; now we are trying to turn stations into multifunctional places, integrated into urban life.

Therefore we are adding services like AliExpress, our experience shows that this activity attracts new passengers and gives us a different chance to evolve."

AliExpress is part of the Alibaba Group, which in 2016 surpassed Walmart as the world’s biggest retailer according to the US Securities and Exchange Commission.

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